Full Job Description
Join Our Team as a Digital Content Strategist in Hillsboro, West Virginia!
Are you a passionate storyteller with a knack for creating compelling content? Do you thrive on data and analytics to amplify brand messages? If so, we invite you to explore an amazing opportunity with us at Tech Innovators Inc., a leader in technology solutions and digital engagement.
About Tech Innovators Inc.
Located in the picturesque Hillsboro, West Virginia, Tech Innovators Inc. has been at the forefront of delivering cutting-edge technology solutions globally. Our team is dedicated to enhancing customer experiences through innovative digital campaigns and strategies. We pride ourselves on our commitment to excellence, integrity, and creativity. Join us as we pave the way for the future of digital content!
Position Overview
As a Digital Content Strategist at Tech Innovators Inc., you will be responsible for developing and executing a comprehensive content strategy that aligns with our business goals and drives our online presence. Your core objective will be to engage our audience through captivating content across multiple platforms.
Key Responsibilities
- Develop and implement a content strategy that reflects our brand voice, resonates with our target audience, and supports overall business objectives.
- Conduct thorough market research to identify audience needs, preferences, and trends to inform content creation.
- Collaborate with cross-functional teams including marketing, sales, and product development to ensure alignment in messaging and campaign objectives.
- Create and manage a content calendar, overseeing the publication and distribution process across various channels including websites, social media platforms, and email campaigns.
- Optimize content for SEO, ensuring maximum visibility and engagement across search engines.
- Monitor, analyze, and report on content performance metrics to continuously improve strategies and tactics.
- Stay current with industry developments and emerging trends in digital marketing and content strategy to apply innovative approaches.
- Mentor and guide junior content creators and marketers within the team, fostering a culture of creativity and collaboration.
Qualifications
To be successful in this role, candidates should meet the following qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- 3+ years of experience in content strategy, digital marketing, or related roles, preferably within a technology or consumer services environment.
- Exceptional writing, editing, and proofreading skills with an eye for detail and a passion for storytelling.
- Strong understanding of SEO principles and best practices, along with experience using analytics tools (e.g., Google Analytics, SEMrush) to assess performance.
- Proficiency in content management systems (CMS) and social media platforms.
- Excellent project management skills with the ability to handle multiple projects simultaneously and meet deadlines.
- A deep understanding of audience segmentation and user persona development to craft targeted content.
- Ability to work independently as well as collaboratively in a fast-paced, team-oriented environment.
What We Offer
At Tech Innovators Inc., we recognize that our employees are our greatest asset. We offer a comprehensive benefits package designed to foster your well-being and career growth:
- Competitive salary with performance-based incentives.
- Flexible work hours with the option for remote work.
- Generous health, dental, and vision insurance plans.
- 401(k) retirement plan with company matching.
- Professional development opportunities and continuing education reimbursement.
- Paid time off and holidays to maintain work-life balance.
- A dynamic, inclusive, and innovative workplace culture.
Why Hillsboro?
Hillsboro, West Virginia is known for its breathtaking mountain views, vibrant community, and warm hospitality. Nestled amidst the Allegheny Mountains, it's the perfect backdrop for both personal and professional growth. Enjoy a slower pace of life, exceptional outdoor activities, and a supportive local community, all while being part of a leading technology company.
Join Us!
If you are excited about bringing your vision to life and making a meaningful impact as a Digital Content Strategist, we would love to hear from you. Tech Innovators Inc. is committed to building a diverse and inclusive workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
Ready to take your career to the next level? Apply today and embark on a rewarding journey with us!